Storytellers of modern day parables1

Why do we use pop culture? That's just entertainment, right? Actually, pop culture entertainment shouldn't be taken lightly, since it contains the capacity to guide viewers along the path of socially acceptable (or unacceptable) thought and action. Film critic Peter Biskind reminds us that:

Movies influence manners, attitudes and behavior. In the fifties, they told us how to dress for a rumble or a board meeting, how far to go on the first date, what to think about …Jews, blacks and homosexuals. They taught girls whether they should have husbands or careers, boys whether to pursue work or pleasure. They told us what was right and what was wrong, what was good and what was bad; they defined our problems and suggested solutions. And they still do.2

Those who understand the power of visual communication focus their ministries on the new language of the masses: Visuals rule communication today. More time is spent in front of TV, movies and computers than at church and school combined. To reach the world effectively, means to communicate through the eye gate.

Anyone who regularly stands in front of a crowd sharing their message knows, this attention deficit generation has little patience with outdated lecture methods. You have got to put some life into each presentation quickly, or you loose the audience.

To make things worse, to deal with the information overload, minds screen out more of what is heard than seen. Graphic presentations and artwork are everywhere: TV, computers, meetings, speeches, web sites... Graphics has become as essential to getting through the business day as coffee and Post-it Notes. No wonder effective communicators use more visuals now for messages and worship, than ever before.

There is never a charge for one of Lyn's dynamic Chalk Art Talk presentations, but donations are gladly accepted.

Meeting Your Presentation Needs:

• Revivals;
• Meetings;
• Mission Trips;
• Holiday Themes;
• Children's Revivals;
• Vacation Bible Schools;
• Messages appropriate for children,teens and/or adults in corporate, educational and church settings.

For information on scheduling a Chalk Art Talk presentation contact:
Blessings Art Academy & Gallery at (972) 515-8184
or e-mail Lyn at Lyn@Blessings-Art.com

1 Parable - An earthly story illustrating a heavenly principle.
2 Peter Biskind Seeing is Believing: How Hollywood Taught Us to Stop Worrying and Love the Fifties. New York: Pantheon, 1983